Approach
Already a dependable and well-known product for Homam and Pooja, BookMyiyer reached out to Priamba to establish a partnership with a digital marketing agency to help support its objective of driving brand awareness and consideration. The company wanted to create a variety of media campaigns in order to access a broader and more diverse market and deliver enough media weight to see a lift in product sales in 2021.
Progress
Multi-Media Campaign
Additional, highly targeted creative campaigns, as well as paid social and search media, were focused on boosting user engagement and recall. Over the course of three months, BookMyiyer saw a massive increase in sessions, and retail sales.
Facebook
75%
Youtube
90%
SEO
80%
Outcome
1
%
increase in sessions across digital media campaigns
1
%
increase in traffic
1
%
increase in page views